Having a landing page is very important in your website. It captures the necessary information – the email address in particular – of your target audience. A collection of this list, no matter how large or small, allows you to have a niche group who are really interested in what you have to offer. This […]
Why Lead Capture is Essential
So, you’ve finally put up a website where your existing and potential clients can learn more about your products or services. That’s great, but there’s something much more you can do with your website and one of those is making sure you can capture leads. But what exactly is lead capturing? Basically, it is the […]
Why Duplicate Content is a No No for SEO
Duplicate content has always been one of the many concerns content marketers and online publishers have with SEO. It is a problem because having more than a piece of the same content published on the internet will make it complicated for search engines to find out which versions are more relevant. Many believe that having […]